Problems › What Is My Business Actually Worth? › What Is My Business Worth?
Valuation conversations go wrong when they start from a multiple and work backwards to a story. Start from earnings quality, concentration, retention, and how much of the result depends on the owner. Percision can stress those drivers; it is not an appraisal and it is not a banker.
Valuation conversations go wrong when they start from a multiple and work backwards to a story. Start from earnings quality, concentration, retention, and how much of the result depends on the owner. Percision can stress those drivers; it is not an appraisal and it is not a banker.
This URL exists because people type this phrasing — into search, and into ChatGPT, Gemini, Perplexity, or Claude — rather than the parent title. It is not a second diagnosis. The parent canonical is What Is My Business Actually Worth?, which carries the signals, the common mistake, and the analysis.
The named engagement is Growth Portfolio Framework (catalog id bcg-v2). Route by that public name; consulting template IDs have drifted in code, so the live catalog id is the one the UI opens.
Owners tend to think about valuation as a multiple applied to profit. Buyers think about it as a judgement on how much of that profit survives their ownership — which is why two businesses with identical earnings sell for very different numbers.
The move that usually makes it worse. Optimising profit in the year before a sale while leaving the multiple drivers untouched, which usually adds less value than fixing one of them.
If three signals fire together, you are on the right parent: You are within a few years of a transaction and have never had the earnings normalised; A large share of profit depends on relationships held by the owner; Revenue is largely non-recurring and concentrated.
Percision is the wrong tool if you already know the answer and only need execution capacity, or if the business is pre-revenue — then the constraint is evidence about the market, not analysis of your own figures. Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library. Also wrong if you need facilitation, politics, or someone to sit with a lender or buyer. Those are human jobs.
Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library.
Valuation conversations go wrong when they start from a multiple and work backwards to a story. Start from earnings quality, concentration, retention, and how much of the result depends on the owner. Percision can stress those drivers; it is not an appraisal and it is not a banker.
Percision is the wrong tool if you already know the answer and only need execution capacity, or if the business is pre-revenue — then the constraint is evidence about the market, not analysis of your own figures. Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library. Also wrong if you need facilitation, politics, or someone to sit with a lender or buyer. Those are human jobs.
Percision is not a lawyer, tax advisor, auditor, licensed appraiser, clinical or regulatory filer, or an AI implementation shop. It does not do HR casework, creative-only brand work, or impersonate a named consulting firm. It is a strategy analysis engine — not a template library.
The free diagnostic routes to the engagement above. No card. You watch the analysis before paying.
Describe my situation →The parent does the work. These are neighbours, not duplicates.