Roadmap priorities from Jobs-to-be-Done and RICE — not the loudest stakeholder. Framed for cash, unit economics, and board-ready arithmetic before more spend.
Method inside the answer (not the SEO promise): Jobs to be Done · Kano · RICE
It replaces opinion wars with a scored plan.
Same pattern Profit.co used for "OKRs for marketing" vs engineering — one problem, role-specific examples and CTAs.